OUR PROJECTS
A SMALL SAMPLE OF OUR PROJECTS
Craft Hospitality Group works across hotels, resorts, restaurants and large-scale developments to create hospitality experiences that are strategically positioned, commercially grounded and operationally viable. Our portfolio spans master planning, brand development, hotel F&B strategy and luxury hospitality, with projects delivered across the Middle East, Europe, Australia and North America.
Case studies
These case studies represent a selection of branding, concept development, masterplanning, luxury hotel F&B and training projects.
ALL
Branding
Concept Development
Concept Development & Brand Placement
Concept Development & Branding
Concept Development & Openings
Concept Development and Menu Implementation
Concept Development, Branding & Operations
Concept Development, Design & Operations
F&B Master Planning & Concept Development
Master Planning and Concept Development
Training
When you engage Craft Hospitality Group for branding, we start by understanding the story your concept is built on, then translate that into a name and identity that feels true to it. Our team develops the naming direction, visual identity and brand guidelines that carry your concept from paper to opening day, ensuring every touchpoint, from menu to signage to guest communication, speaks with one consistent voice.
We shape the guest experience from the ground up, defining the food and beverage offer, service style and operating model that will bring your venue to life. We draw on market intelligence and hospitality best practice to ensure the concept is both distinctive and commercially sound, balancing creative ambition with operational reality. From menu direction to guest journey, every element is designed to work together as one coherent experience, ready to hand off into design, branding and pre-opening.List of projects
We build the resort-wide foundation and venue-specific programmes that bring your service standards, product knowledge and brand language to life on the both the floor and Back of house. Every team member is trained against a shared baseline before moving into the detail of their own outlet, so guests experience the same warmth and confidence whether they're at a destination restaurant or a casual all-day space. We also build in cross-training and ongoing development, so your team stays flexible across peak periods and your service standards are sustained well beyond opening.
Fairmont & Raffles Lusail
F&B Master Planning & Concept Development
Falkensteiner Resorts
Concept Development & Brand Placement
The Ritz-Carlton Reserve
Concept Development
The Ritz-Carlton Amaala
Concept Development
Multi-Hotel Resort Destination
Master Planning and Concept Development
Luxury Hotel and Private Members’ Club
Concept Development
PIF Headquarters
Concept Development
Cucina Restaurants
Concept Development & Openings
Waldorf Astoria Palm Jumeriah
Concept Development, Design & Operations
Jackie’s
Concept Development and Menu Implementation
Em Brasa
Concept Development
Two Birds One Stone
Concept Development & Branding
Lagom
Concept Development & Branding
Vesper Bistro and Bar
Concept Development, Branding & Operations
Lucky Liu
Concept Development & Branding
The Snooty Fox
Branding
United Hospitality Management
Training
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